Operations Specialization – Certificate IV in Business
Units Include:
BSBMKG431 Assess marketing opportunities
BSBMKG433 Undertake marketing activities
BSBMKG434 Promote products and services
SIRXMKT002 Use social media to engage customers
Instructions to Learner
See all Units listed below
Units are to be completed in the order of your Training Plan (not the order listed here)
Each Unit contains
- Theory Notes / Reading Materials with embedded videos
- Quiz / Assessment – submit via the portal
- Assignment – email to Global Fitness Institute
When entire unit has been submitted (quiz plus assignment), you can commence next unit.
Units
BSBMKG431 Assess marketing opportunities
SIRXMKT002 Use social media to engage customers
SIRXMKT002 Use social media to engage customers Unit Objectives: This unit describes the performance outcomes, skills and knowledge required to manage the use of social media platforms to interact with customers and promote products and services. Successful Completion: – Complete Online Assessment Question – Submit Practical Assignment (download assignment below notes) What Is Social Media?
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BSBMKG434 Promote products and services
BSBMKG434 Promote products and services Both services and products can be marketed, however, there are different marketing strategies depending on whether it is one or the other. Services A service is the result of applying human or mechanical efforts to people or objects. Examples of services included medical care, landscaping, child-care, counseling and salon treatments. There are
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BSBMKG433 Undertake marketing activities
BSBMKG433 Undertake marketing activities The objectives of this unit are to provide the learner with the tools and knowledge to: Prepare to undertake marketing activity Identify task requirements according to organisation’s marketing plan and relevant policies and procedures Review marketing activities according to industry trends and competitive activity Develop and document action plan
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